The small, modern town of Portimao on the Algarve has lots to offer visitors that like to go out: Praia da Rocha, the "cliff beach", and the disco 'Katedral'. Recreational activities, sunshine, shopping and sardines are what make Portimao special. One of the best shopping streets is the 'Rua do Comércio', the "street of trade", a pedestrian area that begins at the old market square close by the local church in the highest area of the town.